Proton delivers 1,000 e.Mas 7 cars

SHAH ALAM: Pro-Net, a subsidiary of national car maker Proton, has delivered its 1,000th unit of the e.Mas 7, the brand’s first-ever electric vehicle (EV).

In a statement, Pro-Net says the e.Mas 7 has proven to be a seamless fit for various lifestyles, offering value-for-money, spaciousness, and advanced driver-assist features.

"This milestone reflects the rapid acceleration of EV adoption in Malaysia and Proton’s commitment to making electric mobility accessible to all," says the company.

The e.Mas 7’s key enablers include the Live Integrated Charging Map, over 2,000 charging points nationwide, accessible charging infrastructure, and a suite of advanced safety and connectivity features.

Survey results indicate that 58% of buyers recognize the e.Mas 7 as a value-for-money proposition, while 51% appreciate its spaciousness and practicality.

Additionally, 38% were drawn to its advanced safety features, including Level 2 ADAS and semi-autonomous driving capabilities, and 39% cited the Live Integrated Charging Map as a key factor in their decision-making process.

“The success of the e.Mas 7 is a reflection of our commitment to providing a compelling EV proposition that aligns with the needs of Malaysian consumers. Our goal is not just to sell cars but to foster a complete ecosystem that ensures a seamless and confident transition to electric mobility,” said Pro-Net CEO Zhang Qiang.

With over 4,500 bookings secured, Pro-Net says it is is confident in reaching 6,000 bookings soon — especially with the extension of the special launch power package, which provides exclusive pricing to early adopters.

The e.Mas 7 has also captured a significant 25% share of the local EV market, reinforcing its position as a leader in Malaysia’s growing EV segment.