SHAH ALAM: The public is invited to test drive and book any Proton e.MAS model via the Proton e.MAS Golden Test Drive campaign, from April 13 to May 17, for a chance to be the lucky winner selected every day to win gold bars.
Participants can test drive the Proton e.MAS 7, e.MAS 5, or e.MAS 7 PHEV (plug-in hybrid).
Built around the theme 30 Gold Bars in 30 Days, the campaign offers a total of 30 units of 3g gold bars to be won over five consecutive weeks.
Each week, six winners nationwide will be selected, giving customers the opportunity to win by completing a test drive, booking any Proton e.MAS model, and submitting their campaign entry.
“Test driving remains one of the most important moments for first-time EV (electric vehicle) users because it turns curiosity into confidence,” said Pro-Net CEO Zhang Qiang.
“With recent fuel price hikes, particularly for diesel, and ongoing economic uncertainties, now is an ideal time for Malaysians to consider making the switch to electrified mobility. This nationwide campaign allows them to experience our EV and PHEV line-up firsthand,” he added.
With one in every two EVs sold in Malaysia in 2026 being a Proton e.MAS, the brand continues to strengthen its leadership.
The campaign builds up to an even bigger finale, where grand prizes include a five-day, four-night trip for two to Australia’s Gold Mine Tour (1x Ultimate Prize) and a 5g gold bar for each of the three winners (3x Gold Class Prizes).
Also, experience the Proton e.MAS roadshows in Penang, Melaka and Pahang.
Dates and locations are Queensbay Mall, Penang (April 15 – 19), AEON Melaka (May 19 – 24), East Coast Mall, Pahang (June 24 – 28).
At the roadshows, visitors can get up close with the vehicles and engage with product specialists.
