Radford acquires trademark for John Player Special livery

LONDON: British luxury coachbuilding brand Radford has today announced the acquisition of a US trademark for one of the world’s most iconic race liveries, John Player Special (JPS).

The trademark of the livery is now owned by Radford in the US, and will be used on future Radford models.

The John Player Special livery is one of the most famous and significant racing car liveries.

Its legendary black and gold colour scheme is most instantly recognisable from the bodywork of the Lotus Type 72D which Emerson Fittipaldi raced to five victories and championship victory during the 1972 Formula 1 season.

The JPS livery was present on Lotus Formula 1 cars until 1986 and the Lotus 98T driven by the legendary Ayrton Senna – it epitomised the glamour era of motor racing in the 1970s.

Radford is now owned and run by leading car designer Mark Stubbs, TV presenter and car builder Ant Anstead, FIA Formula One World Champion, Jenson Button, and leading business adviser and lawyer Roger Behle.

Radford recently announced a partnership with Lotus, which had launched its latest sports car Emira.

Radford announced its first car "Project 62" would be exclusive and based on Lotus technology. It would be inspired by the Lotus Type 62, and only 62 cars will be produced. Already in advanced development, the bespoke Radford model would be revealed in the coming months.