Sony, Honda EV venture to roll out three models before 2030, says Nikkei

By REUTERS | 14 February 2024


TOKYO: A joint venture set up by Japan's Sony Group and Honda Motor will introduce three electric vehicle (EV) models by the second half of this decade, the Nikkei business daily reported today.

Sony Honda Mobility will roll out a sedan in 2025, a sports utility vehicle in 2027 and a compact some time in 2028 or after in a bid to compete with Tesla, the Nikkei reported without citing its sources. The vehicles would be sold under the Afeela brand.

A spokesman for Sony Honda Mobility could not immediately be reached for comment.

The Japanese automaker formed the technology and gaming company in 2022 in an effort to catch up with EV rivals.

Honda aims to combine the automaker's experience in engineering and building vehicles with Sony's software and gaming expertise for a new line of EVs due in 2025.

Keywords