Kanazawa (left) presenting the Nissan Global Award 2023 to Tan.
KUALA LUMPUR: Tan Chong & Sons Motor Company Sdn Bhd, the franchise holder of Nissan in Malaysia since 1957, has been recognised as the region’s top performer over the fiscal period of 2022, earning the prestigious accolade of Nissan Global Award winner.
The Nissan Global Award Program for Importers recognises the efforts and achievements of Importers and National Sales Companies (NSC) in the areas of sales and aftersales.
Tan Chong & Sons Motor Company Sdn Bhd, through its sales and marketing arm, Edaran Tan Chong Motor Sdn Bhd (ETCM) was adjudged the top performer among 19 eligible markets, excelling in overall sales volume, market share and customer service activities, sharing the honours alongside Tan Chong Motor Sales Pte Ltd of Singapore.
On top of the achievement in sales, ETCM’s aftersales division also emerged as the top performer and Grand Prize winner in the regional aftersales category for the excellence shown in the areas of parts and accessories, service performance, logistics and customer service.
Nissan Motor Asia Pacific Co NIBU-ASEAN vice-president Yoshinori Kanazawa said the Tan Chong Motor team showed they were able to excel in adversity despite the challenges posed by production supply shortages and turbulent market dynamics over the fiscal year of 2022.
“Thus, it is an honour to present Tan Chong Motor with the Nissan Global Award 2023 in recognition of the outstanding performance as the official importer and distributor of Nissan vehicles in Malaysia over the fiscal year of 2022,” he said.
ETCM sales & marketing director Christopher Tan said the Nissan brand in Malaysia has been synonymous with Tan Chong for more than 60 years as a business partner.
“We stand alongside Nissan in support of their mission to drive innovation that enriches people’s lives. Our new Nissan 3S Flagship Store in Petaling Jaya, Selangor was recently unveiled to better serve our customers, while the remainder of the ETCM network is also being transformed in accordance to the latest Nissan Retail Concept,” Tan said.
Tan Chong & Sons Motor Co. opened the first Nissan (formerly Datsun) showroom along Jalan Ipoh, Kuala Lumpur in 1957.
Currently, the ETCM network encompasses 39 branches and 19 dealer outlets serving customers nationwide.
