RIMINI (Italy): The 12th edition of the biggest Ducati event in the world, World Ducati Week 2024 (WDW 2024) broke attendance records with over 94,000 fans.
This figure is much bigger compared to about 80,000 fans in 2022.
Ducatisti and enthusiasts of the two-wheel motorcycle brand packed the Misano World Circuit "Marco Simoncelli", arriving from 86 nations including Malaysia to share three days of celebrations and fun.
Highlights of the biennial event included the Lenovo Race of Champions, where Francesco Bagnaia set a blistering lap time of 1m35.431s on the new Panigale V4 S.
Ducati CEO Claudio Domenicali lauded the event's success, attributing it to Ducati's commitment to creating memorable experiences.
Fans enjoyed meet-and-greets, riding courses, test rides and thrilling exhibitions.
Domenicali (left) and Bagnaia at the unveiling of the Panigale V4 S.
The new "Panigale V4 Sphere", showcased Ducati's latest super sport bike, Panigale V4, which captivated attendees.
Social media buzzed with over 17 million impressions and 687,000 live-stream viewers, emphasising the event's global impact.
Unique activities like the 916 parade, the debut of Desmo450 MX prototypes, and vibrant evening parties added to the festivities.
The three-day celebration embodied Ducati's rich heritage and innovative spirit, uniting Ducatisti worldwide in a spectacular display of passion and community.
