Mercedes-Benz Malaysia Sdn Bhd and Hap Seng Star Sdn Bhd officially launched the Hap Seng Kuala Lumpur Autohaus recently which costs RM3.5mil.
Situated at the heart of Kuala Lumpur on Jalan P.Ramlee, the Hap Seng Star Kuala Lumpur Autohaus is managed by 20 personnel, and covers an area of 29,300 sq ft and handles everything related to vehicle sales.
It also has a private lounge on Level 2, with a view of the bustling Jalan Sultan Ismail. Go up a floor and a café on Level 3 is available for customers to enjoy.
The ground floor is where the Mercedes-Benz Luxury accessories and collection boutique is situated and offers a range of accessories, including business and casual wear, sunglasses, watches, belts, wallets, and cufflinks.
And if you've made your purchase of a Mercedes-Benz or Mercedes-AMG vehicle, the spacious delivery bays, measured over 2,000 sq ft offer the customer a unique vehicle handover experience.
“With this investment in the first new Mercedes-Benz retail brand presence in the heart of KL City Centre and the
first Mercedes-Benz accessories and collection boutique in Malaysia, we aim to create the best experience for our customers throughout their ownership journey.
"Hap Seng Star embraces the Mercedes-Benz spirit of innovation, luxury, and world-class service, delivered by experienced personnel with in-depth product knowledge and exceptional service skills,” said Group Chief Operating Officer of Hap Seng Consolidated Berhad and Chief Executive of Hap Seng Group Automotive Division, Harald Behrend.
“The new Autohaus by Hap Seng Star reaffirms Mercedes-Benz Malaysia’s commitment to create a fascinating brand experience at every point in the customer journey.
"Our aim is to connect our customers not just with a car, but also a lifestyle experience that encourages a sense of joy, luxury and exclusivity,” said President and Chief Executive Officer of Mercedes-Benz Malaysia, Dr Claus Weidner.
Hap Seng currently operates Autohaus in 11 locations, including Kuala Lumpur, Kinrara, Balakong, Jalan Ipoh, Bukit Tinggi, Setia Alam, Melaka, and Iskandar in Peninsular Malaysia. In Sabah and Sarawak, Hap Seng is present in Kuching, Miri and Kota Kinabalu.
